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            • From Followers to Buyers: Know Your Market

              Are you marketing to everyone — but converting no one?

              As a small business owner, it's easy to feel like you're shouting into the void. But here’s the truth: sustainable growth starts with understanding exactly who you're speaking to.

              In this live webinar, we’ll dive into the psychology behind your ideal customer — their motivations, values, needs, and behaviors — so you can stop guessing and start attracting the people who are most likely to buy from you.

              You’ll learn how to:

              • Identify your ideal client profile with clarity and purpose
              • Understand what drives their decision-making process
              • Align your messaging with what they actually care about
              • Build trust and connection that leads to real sales

              Whether you’re launching a new service, revisiting your brand strategy, or just trying to boost engagement — this session will help you market smarter, not harder.

              Don’t miss your chance to turn insight into income.

              TODO

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              Date and Time

              Wednesday Jul 30, 2025
              6:00 PM - 7:00 PM EDT

              Wednesday, July 30 at 6:00 pm - 7:00 pm EST 

              Location

              Online via Zoom Registration

              Fees/Admission

              Free

              Website

              https://www.intinovaconsulting.com/

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            Salem Chamber of Commerce
             265 Essex Street, Salem, MA 01970
             978. 744.0004
             info@salem-chamber.org

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