Experience Manager (GM)

Company Overview Witch Pix is a premier costume photography studio located in the heart of historic Salem, Massachusetts. We specialize in immersive photo experiences that blend costume styling, creative direction, and professional photography. Our clients—predominantly women and girls—come to us for confidence, fantasy, and fun. With over 400 costumes, themed sets, and a welcoming team, Witch Pix offers a magical opportunity for guests to step into a new persona and create unforgettable memories. We are a growing business seeking team members who are passionate about fashion, storytelling, and high-quality customer experiences. About the Role Witch Pix is hiring a full-time General Manager to help lead our studio through a dynamic, high-touch blend of guest service, creative oversight, and business operations. As second-in-command to the owner, this role is ideal for someone with leadership experience in fashion retail, boutique hospitality, or immersive customer experiences. You’ll oversee daily operations and help manage a team that grows to 25+ during peak season. With a strong photography team in place, this position emphasizes costume styling, customer service, retail performance, and marketing execution. A hands-on leadership style and comfort moving between strategy and frontline work are essential. Key Responsibilities • Lead daily studio operations and guest experience with photographers, stylists, and a seasoned photography manager • Hire, train, and supervise seasonal and year-round staff with a focus on fashion-forward styling and customer confidence • Oversee costume care, retail merchandising, scheduling, inventory, purchasing, and facility upkeep • Partner with the owner on marketing strategy and execution, including social media delegation, seasonal campaigns, and creative content • Maintain high standards in workflow, service delivery, and sales processes during both peak and off-peak periods What We’re Looking For • Bachelor's degree or equivalent work experience preferred • Leadership experience in fashion retail, boutique hospitality, or themed attractions • Strong organizational and communication skills with the initiative to lead projects • Passion for empowering customers through costume, fashion, or immersive experiences • Familiarity with point-of-sale systems, reservation platforms, and creative tools like Canva or Adobe Suite • Ability to work weekends, holidays, and extended hours during peak season (Sept–Oct) • Physical stamina to work on your feet and lift up to 35 lbs Why Witch Pix? • Competitive salary: $55,000–$70,000 base + performance bonus • Leadership role with creative influence and growth potential • Unique, woman-led small business environment • A chance to empower customers through creativity, storytelling, and style Apply today and help lead one of Salem’s most magical, memorable experiences! ? Job Type: Full-time, with seasonal fluency - slow winters and robust Fall. Experience: • Management: 4 years (Required) • Hospitality or Tourism: 4 years (Preferred) • Photography: 4 years (Preferred) Ability to Commute: Salem, MA 01970 (Required) Work Location: In person